Carolyn Costley: search on Z-Library

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1

Comparative versus Noncomparative Advertising: A Meta-Analysis

Dhruv Grewal, Sukumar Kavanoor, Edward F. Fern, Carolyn Costley and James Barnes

Journal:

Journal of Marketing

Year:

1997

Language:

english

File:

PDF, 2.10 MB

english, 1997

2

Spirals of distrust vs spirals of trust in retail customer service: consumers as victims or allies

Harris, Lloyd, Friend, Lorraine A., Costley, Carolyn L., Brown, Charis

Journal:

Journal of Services Marketing

Year:

2010

Language:

english

File:

PDF, 122 KB

english, 2010

3

Embodied self-authentication

Hopper, Daniel, Costley, Carolyn L., Friend, Lorraine A.

Journal:

Australasian Marketing Journal (AMJ)

Year:

2015

Language:

english

File:

PDF, 389 KB

english, 2015

4

Customer engagement in evolving technological environments: synopsis and guiding propositions

Hollebeek, Linda D., Sprott, David E., Andreassen, Tor W., Costley, Carolyn, Klaus, Phil, Kuppelwieser, Volker, Karahasanovic, Amela, Taguchi, Takashi, Ul Islam, Jamid, Rather, Raouf Ahmad

Journal:

European Journal of Marketing

Year:

2019

File:

PDF, 91 KB

2019

5

Presentation Medium and Spontaneous Imaging Effects on Consumer Memory

Carolyn Costley, Samar Das, Merrie Brucks

Journal:

Journal of Consumer Psychology

Year:

1997

Language:

english

File:

PDF, 2.27 MB

english, 1997

6

Consumer Affective Reactions to Product Problems When the Timing of Warranty Expiration Varies

Walfried M Lassar, Valerie S Folkes, Dhruv Grewal, Carolyn Costley

Journal:

Journal of Business Research

Year:

1998

Language:

english

File:

PDF, 212 KB

english, 1998

7

Capturing their dream: Video diaries and minority consumers

Brown, Charis, Costley, Carolyn, Friend, Lorraine, Varey, Richard

Journal:

Consumption Markets & Culture

Year:

2010

Language:

english

File:

PDF, 307 KB

english, 2010

8

How Consumer Heterogeneity Muddles the International Advertising Debate

Koslow, Scott, Costley, Carolyn

Journal:

International Journal of Advertising

Year:

2010

Language:

english

File:

PDF, 269 KB

english, 2010

9

Presentation Medium and Spontaneous Imaging Effects on Consumer Memory

Carolyn Costley, Samar Das and Merrie Brucks

Journal:

Journal of Consumer Psychology

Year:

1997

Language:

english

File:

PDF, 466 KB

english, 1997

10

Editorial

Richard J. Varey, Carolyn Costley, Scott Koslow, Maria Fitzgerald

Journal:

Australasian Marketing Journal (AMJ)

Year:

2006

Language:

english

File:

PDF, 45 KB

english, 2006

11

Publicité comparative versus non comparative: une méta-analyse

Dhruv Grewal, Sukumur Kavanoor, Edward F. Fern, Carolyn Costley and James Barnes

Journal:

Recherche et Applications en Marketing

Year:

1998

File:

PDF, 2.33 MB

1998

12

Selective Recall and Information Use in Consumer Preferences

Carolyn L. Costley and Merrie Brucks

Journal:

Journal of Consumer Research

Year:

1992

Language:

english

File:

PDF, 566 KB

english, 1992

13

Selective Recall and Information Use in Consumer Preferences

Costley, Carolyn L., Brucks, Merrie

Journal:

Journal of Consumer Research

Year:

1992

Language:

english

File:

PDF, 1.15 MB

english, 1992